Services

Why Wireless?
To adequately answer this question, it is perhaps best to first ask:

• Why high speed?

before discussing

• Why wireless?

Why Highspeed?

As an ISP, you're probably already familiar with the demands for ever-increasing Internet access speeds. The Internet's high utilization applications have driven these demands to the point that 84% of households now express an interest in high-speed access. Of that group, nearly half say they are "very likely" to pay more for that speed.

Businesses are also indicating a willingness to go high-speed. This is especially true for Small and Medium enterprises, of which up to 44% say they want to upgrade their Internet access capabilities. And what do they want? A simple, proven and economically viable solution. With most broadband services designed for larger enterprises, the SMEs also need a solution that is customizable and scalable. Until now, that solution has not existed.

Clearly, the need for speed has never been greater.

Why Wireless?

The best reasons for choosing wireless, over wired solutions (such as ISDN or DSL) for high-speed Internet Access are

• Faster and more cost-effective network implementation & deployment
• Quality of Service
• Scalability
• No line charges

Faster and more cost-effective network implementation & deployment

The need to install, replace or modify current equipment is common to providing wireline services. By going wireless, you avoid the associated problems that might delay service turn-up by days, weeks or even months:

• No need to run copper or fiber to a new customer
• No need to modify or replace loop plant
• No need to install specialized wireline facilities

Quality of Service

Availability

Broadband fixed wireless can provide availability comparable to wireline access (roughly 99.999%, also called "the five nines"). Beyond that, wireless offers these advantages:

• Less prone to failure than copper wire
• Less prone to damage, sabotage and theft due to the elements, animals, etc.

Guaranteed Bandwidth

Broadband wireless provides an access network that is available nearly "five nines" of the time with a guaranteed data rate. It also has the ability to "burst" above the guaranteed rate when needed. This gives wireless a clear advantage over other types of access, especially cable, whose bandwidth is dependent on the number of users in a shared geographical area.

Scalability

Broadband wireless service is scalable, allowing you to easily tailor your needs to your company's growth. Neither cable nor DSL service can make this claim, since their technologies have hard limits on bandwidth, and increased demand means increasing the plant, usually involving a great deal of cost and time.

No Monthly Line Charges

By going wireless, you eliminate having to pay costly monthly line charges. You no longer have to be completely dependent on the telephone company.